Digital Ad Specs
Digital Banner Ad Spcification
Ad Size | Width (pixels) | Height (pixels) |
Billboard | 970 | 250 |
Rectangle | 300 | 250 |
Leaderboard | 970 | 90 |
Mobile Leaderboard | 320 | 50 |
Landscape | 728 | 90 |
Tower | 300 | 600 |
- Accepted formats: JPG, GIF, PNG, Animated GIF, Flash/SWF
- Flash/SWF, DC tags ads must have Click-Tag embedded
- Flash v10 or earlier; Action script 2 only, a backup static (non-flash) ad is required
- No Flash/SWF ads on Newsletters
- For Text Ads: 35 Words including title, please provide a re-direct link
- Max file size: 40k
- Please supply redirect link
HTML Requirements
- Recommended width of 640 pixels
- Use absolute URLs for all images – You must host images.
- Do not use DIVs, use table cells for padding and/or margin
- All formatting/styling needs to be in-line. Please keep CSS styling minimal
- Avoid spacer images
- Subject line: ~35 characters
Digital Magazine Ad Specifications
Ad Size | Width (Inches) | Height (Inches) |
Two-Page Spread | 17 | 11 |
Full Page | 8.5 | 11 |
2/3 Page Vertical | 4.5 | 9.5 |
1/2 Page | 7.5 | 4.7 |
1/3 Page Horizontal | 7.5 | 3 |
1/3 Page Vertical | 2.75 | 9.5 |
- Preferred Format: High-resolution PDF
- Trim Size: 8.5 x 11 inches
- Please add 1/8 inch (.125”) bleed to all spread and full-page ads
- All graphics used must be 300 DPI
- Exclusive Top Banner Advertisement: JPG, GIF, PNG or SWF: Live area dimensions 1280 x 60 pixels at 72 DPI. Background of banner should extend to 2500 x 60 pixels.
- Exclusive Opposite Cover Intro Advertisement: Recommended dimensions 500 x 500 pixels at 300 dpi; Avoid using small typefaces. These will be illegible on smaller screens.
- Two-page spread ads should be designed so that each page can appear as a single page.